• Things I like

Simon Dickey brings 20 years of new media experience in New Zealand, Australia and North America to Frontend’s creative force.

Good design begins with knowing your clients' business inside out and their customers. Only then can any designer develop a communication solution.

I place strong emphasis on empowering the Frontend team to grow within themselves and, in turn, add value back to our clients.

Core expertise

  • Online strategy
  • Creative direction
  • Team coach

Favourite projects

Ashleigh has a range of experience in the creative industry, primarily in the digital field. Her strength lies in thinking innovatively from a business perspective and identifying opportunities for development and exploration where others may not.

Ashleigh has worked closely with clients to develop their business strategy both online and off.

Working closely with the Creative Director, Simon all projects will be executed to a top level.

Core expertise

  • Exploring new opportunities
  • Digital strategy
  • Illustration and design

Favourite projects

James brings an enthusiastic and motivated mix of creativity and development know-how to the table. He is a leading usability and interaction designer using his analytical thinking to enhance these processes.

He has worked for Frontend since November 2007, and is an integral part of the team. He is proactive about keeping up with usability research and trends, and often advises us of new technologies and processes that Frontend should investigate.

Core expertise

  • Interaction design
  • Information architecture
  • User testing

Favourite projects

Kelly is a leading front-end developer. He is skilled in JavaScript, AJAX, xHTML and CSS, ActionScript, and quickly picks up different technologies and processes.

He’s up for a challenge, is a stickler for identifying the tiniest imperfections and has a passion for interactive technologies – so is always looking forward to pushing the boundaries of the web.

Previous projects Kelly has assisted with include: integration of HTML and CSS for Vodafone, collaboration with external developers of Microsoft Sharepoint, and integration of HTML into Business Catalyst CMS for Kordia.

Core expertise

  • HTML5, CSS3, Javascript & jQuery
  • Interaction design
  • CMS integration

Favourite projects

Creator of enjoyable, visual, journeys through intelligent design and frontend development.

I thrive on 'things that take time to get good at' particularly HTML, CSS and jQuery; everyday assimilating new information - equipping myself with the ultimate, ever-growing design/development arsenal.

At the forefront of emerging technologies and trends, I help to position Frontend as the company that continually surprises its clients with new ideas and ways of thinking.

Core expertise

  • Visual & Interactive Design
  • HTML & CSS
  • Idea Generation

Favourite projects

  • Coming soon!
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Graeme founded, owned and managed his own international freight forwarding company for more than 20 years.

An industry leader in the New Zealand market, Graeme’s firm had a turnover of over $30 million per year and was listed by the New Zealand Business Review among the top 500 domestic companies.

Now offering his expertise to Frontend as Finance Manager, Graeme brings a range of specific business skills to our many projects and clients.

Core expertise

  • Account management
  • Business advice
  • Financial management and compliance

Favourite projects